[1]郭镇之.国际传播要巧用力[J].江西师范大学学报(哲学社会科学版),2016,(01):74-78.
GUO Zhenzhi.The Skill in the International Communication[J].,2016,(01):74-78.
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国际传播要巧用力(
)
《江西师范大学学报》（哲学社会科学版）[ISSN:1006-6977/CN:61-1281/TN]
- 卷:
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- 期数:
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2016年01期
- 页码:
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74-78
- 栏目:
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- 出版日期:
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2016-02-01
文章信息/Info
- Title:
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The Skill in the International Communication
- 作者:
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郭镇之
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清华大学 新闻与传播学院,北京 100084
- Author(s):
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GUO Zhenzhi
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School of Journalism and Communication,Tsinghua University,Beijing 100084,China
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- 关键词:
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国际传播; “巧用力”; 国际形象; 文化影响力
- Keywords:
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international communication; “be skillful”; international image; cultural influence
- 分类号:
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G206.3
- 文献标志码:
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A
- 摘要:
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国际传播要巧用力是一个大话题。要软硬结合,借势用力。要官方与民间并举,并相互配合。尤其要大力动员民间力量,协调商业市场,形成有效合力,才能进一步提升中国对全球的文化影响力。
- Abstract:
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It is an important issue how to be skillful in the international communication.The temperate and strong measures should be used,and the external force should be borrowed.The official and the folk influence should be simultaneously used,and they should coordinate with each other.We should mobilize the folk force at full blast,coordinate the business market to form effective resultant force,and further enhance China's cultural influence on the world.
备注/Memo
- 备注/Memo:
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基金项目:国家社科基金重大招标项目“中华文化的海外传播创新研究”(编号:14ZDA056)
更新日期/Last Update:
1900-01-01